RE/MAX 440
John F. O'Hara

John F. O'Hara
731 W Skippack Pike  Blue Bell  PA 19422
Phone:  610-277-4060
Office:  215-643-3200
Cell:  267-481-1786
Fax:  267-354-6973

My Blog

Consumers Eager to Adopt Smart Home Automation

November 24, 2014 1:34 am

A recent survey conducted by leading luxury smart home technology company Savant® reveals that more than half of consumers in the United States believe that home automation will be an everyday features in less than 10 years, and nearly one-fourth say that the technology will be an everyday feature in less than five years.

The survey further found that control/ease of use (69 percent) and convenience (58 percent) were the most important features for consumers when purchasing a new technology. Cost savings (41 percent) and safety and security (35 percent) were cited as the two primary considerations among consumers for the adoption of smart home automation systems.

Other findings include:
- When considering the purchase of a new technology, consumers ranked the following attributes as very important:
  • Ease of use (37 percent)
  • Convenience (38 percent)
  • Seamless integration (28 percent)
  • Low environmental impact (24 percent)
  • Personalization (32 percent)
- Nearly half (47 percent) of consumers rate personalization as extremely/very important when purchasing new technology.

- Women (49 percent) are more likely than men (34 percent) to find low environmental impact as extremely/very important when making a technology purchase.

- Consumers 50 or older (77 percent) are more likely than all other age groups to find simple control/easy to use as extremely/very important when purchasing new technology.

- Consumers between the ages of 35-49, along with those aged 65 or older, are more likely than younger consumers (18-24) to rank “cost savings” as their top consideration when purchasing new technology.
Source: Savant

Published with permission from RISMedia.


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December Deals May Trump Black Friday Savings

November 21, 2014 1:25 am

According to ShopAdvisor, procrastination may be just the ticket for those seeking the hottest holiday deals. A recent survey points to December 18 as last year’s best day to snag low prices in-store and online. The virtuousness of patience was further borne out by data showing last year's post-Black Friday discounts reaching double digits, even for some of the most coveted brands.

Surprisingly, 42 percent of the products tracked by ShopAdvisor were actually priced higher on Black Friday than in the four weeks leading up to it. Luxury goods remained undiscounted from November through January.

Other noteworthy findings:
  • The average discount was 17.5 percent on December 18 versus less than 5 percent on Black Friday.
  • Discounts were 30 percent deeper weekdays than on weekends from after Black Friday through the holiday shopping period.
  • While discounts continued from December 26 through New Year's Day, the deals were not as strong as those offered on December 18.
"The question becomes, are retailers planning to backload deals again this year? The perception of a stronger economy may embolden them to behave that way," says Scott Cooper, CEO, ShopAdvisor. "What is now clear, if it wasn't already, is that Black Friday is more about sport than savings – consumers competing for real deals on just a handful of limited quantity doorbusters, not widespread season's-best pricing."

Source: ShopAdvisor

Published with permission from RISMedia.


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